Posted by: David Harley | March 27, 2012

Sex Sells Smartphones? A Little *Kinsey Whimsy

A while ago, I was mildly amused by a couple of Ericsson surveys relating to how people feel about their smartphones and how they use them in bed. I kid you not: see Happiness is a Warm Smartphone, though you might be disappointed if you were expecting a power-on to be much of a turn-on.

Or maybe not. @destraynor notes in the Intercom Blog a curious correlation between the naming for Android phones and keywords associated with condom marketing, like ‘sensation’, ‘touch’ and ‘intensity’.

That puts a whole new spin on all those reports of  Android Trojans

(Hat tip to John Gruber for flagging this story.)

David Harley CITP FBCS CISSP
ESET Senior Research Fellow 

*http://en.wikipedia.org/wiki/Kinsey_Reports

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